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Replying to post 2 by 2timothy316]
Q: What are the kind of people who are attracted to JW imagery, and why do these particular types fill a niche in the market?
The imagery is for a person that sees the Earth and is awestruck by it. It's for people that see more than just a planet, they see hope for the Earth and every one on it.
So in the answer given here, the kind of people who are
attracted to JW imagery are "folks who love what their creator made from them".
1: The are under the impression they are
created beings.
2: The imagery is designed to attract a person that sees the Earth and is awestruck by it.
3: They are people that see more than just a planet, they see hope for the Earth and every one on it.
The term 'market' doesn't really fit ...
There is no reason given by Timothy as to why this is the case.
...and the images by themselves are not meant to be without Biblical support.
Timothy mentions a best selling book in the market place, and in doing so, contradicts the answer she gave regarding the term 'market' not really fitting the facts.
If one reads 2 Pet. 3:13, the image takes on it's full meaning.
“There are new heavens and a new earth that we are awaiting according to [God’s] promise, and in these righteousness is to dwell.�
Timothy gives what is claimed to be the passage connected with the image (but no 'heavens' are seen in the image)...so then the white nuclear family are 'the righteous' and the picture represents this modern dressed family walking hand in hand from a dark place into a 'new earth' - the image represents a promise fulfilled - in reality, an expectation of things hoped for but not yet delivered...
The purpose is not to find some niche market but to bring hope to those who see what God's promise is and it touches their heart and want reach out to Jehovah God.
Timothy argues that the imagery attracts those types of folk on an emotional level who are informed that 'God' promised this, and that 'God' = "Jehovah" - and there is no 'niche market' involved in the process, but again, she does not explain why this is.
A niche market is found by a business set up to attract income from various untapped sources, such as white middle-class folk who are despondent about the way the world currently works and need 'hope' in something which the current world appears not to be delivering - and indeed, given the
spiel the organisation uses - the world simply
cannot deliver.
So the niche is identified as folk who are either unable or unwilling to figure out how to help the current situation and depend on others to do the work for them, through the promise they can hope on.
I, for one, can bear witness to the fact that white middle class people representing the organization are predominately the ones knocking on my door, trying to get me to buy into the JW.orgs imagery.
If the color of the person in the image or the color of the person that knocks on their door is what the person focuses on, meanwhile they completely miss the message we are sharing from the Bible then honestly then that is not the type of person we are looking for.
Certainly I am
not the type of person the organisation is looking for, because I am observant in regards to the details.
I am attracted to the idea of fixing this planet so the nice imagery in regard to that appeals to me, but the org and its members have no obvious interest in helping to
make that happen, preferring as they do, to wait on and help sell a promise that it will be done for all who believe in it.
Also, the reason your might get more people of one color than another is because of where you live. JWs serve their neighbors the majority of the time. So if you live a predominately white area then most likely the JWs in that area are white as well. However, I have served areas where my neighbors were predominately black and my service partner was black too.
An interesting point. The org also teaches its members that knocking on doors canvasing for potential recruits to fill their niche market, is 'serving their neighbors'.
Here is another picture for the discussion. It's another picture of paradise. Yet only a person with a discerning heart will know what paradise I'm referring to. If all one can see is the color of the people they are missing much more.
Not sure why the picture represents an image of 'paradise'. What I do note in the images address line, is the word "assets" - word strongly associated with business, as are suits.
I think the picture represents a reasonable example of the kind of folk that the organisation pursues and attracts, re the niche market.